Strategic hotel/motel marketing

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Bibliographic Details
Main Author: Hart, Christopher W. L
Other Authors: Troy, David A
Format: Book
Published: East Lansing, Mich. Educational Institute of the American Hotel & Motel Association 1986
Edition:Rev. ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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LEADER 00000n a2200000 a 4501
001 wils-17316
020 # # |a 0866120319 
090 0 0 |a TX911.3.M3  |b H37 1986 
100 1 # |a Hart, Christopher W. L 
245 1 0 |a Strategic hotel/motel marketing  |c Christopher W.L. Hart and David A. Troy 
250 # # |a Rev. ed 
260 # # |a East Lansing, Mich.  |b Educational Institute of the American Hotel & Motel Association  |c 1986 
300 # # |a x, 319 p.  |b ill.  |c 29 cm 
500 # # |a Rev. ed. of: Strategic hotel/motel marketing / David A. Troy. c1985. 
504 # # |a Includes bibliographies and index. 
650 # 0 |a Hotels 
650 # 0 |a Marketing 
700 1 # |a Troy, David A 
040 # # |a Shah Alam 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=17316