BUSINESS PROSPECTS in THAILAND

Focusing on consumption and production, explains how Thais make money, spend money, and how the economic and business systems in the country are evolving. Profiles Thai consumers with an emphasis on culture, life styles, geographical location, consumption patterns, and media habits. Also introduces...

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Bibliographic Details
Main Author: Hall, Denise (Author)
Format: Book
Language:English
Published: Singapore PRENTICE HALL 1996
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