Search Results - Storbacka, Kaj

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    CUSTOMER RELATIONSHIP MANAGEMENT CREATING COMPETITIVE ADVANTAGE THROUGH

    CUSTOMER RELATIONSHIP MANAGEMENT CREATING COMPETITIVE ADVANTAGE THROUGH by STORBACKA,KAJ

    Published 2001
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  2. 2
    Customer relationship management creating competitive advantage through win-win relationship strategies

    Customer relationship management creating competitive advantage through win-win relationship strategies by Storbacka, Kaj

    Published 2001
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