THE STRATEGIC PLANNING GUIDE FOR EVENT PROFESSIONALS How Strategic Events Will: Ignite Your Career, Transform Your Company & Elevate The Entire Meeting Industry
"Christy Lamagna's expertise lies in turning events into powerful sales tools that drive business value. In this book, she clearly and definitively demonstrates how companies seeking a competitive edge can follow the "Discovery Process" and embrace strategic event planning. Drama...
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Format: | Book |
Language: | English |
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United States of America
Red Cardinal Publishers
2018
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Online Access: | Click Here to View Status and Holdings. |
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