MARKETING RESEARCH An Applied Orientation

MARKETING RESEARCH An Applied Orientation

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With a do-it-yourself, hands-on approach, Marketing Research: An Applied Orientation illustrates the interaction between marketing research decisions and marketing management decisions. This text uses a practical six-step framework for conducting marketing research, utilizing a variety of marketing...

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Bibliographic Details
Main Author: Malhotra, Naresh K. (Author)
Format: Book
Language:English
Published: London Pearson Education Limited 2020
©2020
Edition:Seventh Edition
Subjects:
Marketing Research
Marketing Research > Methodology
Online Access:Click Here to View Status and Holdings.
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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra, Naresh K.

Published 2008
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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra, Naresh K.

Published 2007
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Marketing research an applied orientation

Marketing research an applied orientation

Published 2006
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Marketing Research an applied orientation

Marketing Research an applied orientation by Malhotra,Naresh K

Published 2004
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Marketing Research AN APPLIED ORIENTATION

Marketing Research AN APPLIED ORIENTATION by Malhotra, Naresh K.

Published 2004
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Marketing research an applied orientation

Marketing research an applied orientation

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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra,Naresh K

Published 1999
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Marketing Research An Applied Orientation

Marketing Research An Applied Orientation by Malhotra, Naresh K.

Published 1999
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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra,Naresh K

Published 1996
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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra,Naresh K

Published 1996
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MARKETING RESEARCH AN APPLIED ORIENTATION

MARKETING RESEARCH AN APPLIED ORIENTATION by Malhotra,Naresh K, Shaw,Mike, Crisp,Mike

Published 1996
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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra,Naresh K

Published 1993
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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra, Naresh K

Published 1993
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Marketing research an applied orientation

Marketing research an applied orientation by Malhotra,Naresh K

Published 1993
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