Advertising to Children Hampshire New Directions, New Media
This important source for students, researchers, advertisers and parents reviews the debates about advertising to children, and presents new information about children's understanding of advertising. Contributing authors analyse food and alcohol advertising and their effect on children and youn...
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| Other Authors: | , , , |
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| Format: | Book |
| Language: | English |
| Published: |
Houndmills, Basingstoke, Hampshire New York
Palgrave Macmillan
2014
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Advertising to children on TV content, impact, and regulation