E- commerce 2018 business. technology. society.

E- commerce 2018 business. technology. society.

E-commerce 2018: business. technology. society provides students with a deep dive into the field of e-commerce. Authors Laudon and Traver focus on the most important concepts, terms, and empirical data to help give a comprehensive introduction to this constantly changing field. The textbook uses tho...

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Bibliographic Details
Main Authors: Laudon, Kenneth C. (Author), Traver, Carol Guercio (Author)
Format: Book
Language:English
Published: Harlow, United Kingdom Pearson Education Limited 2019
Edition:Fourteenth Edition
Subjects:
Electronic commerce
Internet marketing
Information technology
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