MARKETING 4.0
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectiv...
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| Main Authors: | , , |
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| Format: | Book |
| Language: | English |
| Published: |
Hoboken, New Jersey
John Wiley
2017
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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MARKETING 5.0 TECHNOLOGY FOR HUMANITY