Aspects of CORPORATE GENRES

Aspects of CORPORATE GENRES

This publication explores a new category of genre, corporate genres, focussing on websites, brochures and sustainability reports, from a multimensional perspective. Apart from establishing the communicative purposes and the generic structure, in-depth descriptions and explanations of the various asp...

Full description

Saved in:
Bibliographic Details
Main Author: Hajibah Osman (Author)
Format: Book
Language:English
Published: Shah Alam UiTM Press 2018
Subjects:
Business communication
Corporate culture
Corporate image
Government publications > Malaysia
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Click Here to View Status and Holdings.

Similar Items