STRATEGIC MANAGEMENT text & cases
Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal t...
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Main Authors: | , , , |
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Format: | Book |
Language: | English |
Published: |
New York, NY
McGraw- Hill
2019
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Edition: | Ninth edition |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 9781260288353 |q paperback |
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041 | 0 | # | |a eng |
090 | 0 | 0 | |a HD30.28 |b .D47 2019 |
100 | 1 | # | |a Dess, Gregory G. |e author |
245 | 1 | 0 | |a STRATEGIC MANAGEMENT |b text & cases |c GREGORY G. DESS, GERRY McNAMARA, ALAN B. EISNER, SEUNG-HYUN (SEAN) LEE |
246 | 3 | # | |a Strategic management |b text and cases |
250 | # | # | |a Ninth edition |
264 | # | 1 | |a New York, NY |b McGraw- Hill |c 2019 |
264 | # | 4 | |c ©2019 |
300 | # | # | |a xliii, 433 pages |b some colour, map |c 26 cm. |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a includes index and bibliografical references |
520 | # | # | |a Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor |
526 | 0 | # | |a GDM666 |b AD241 |5 AD |
526 | 0 | # | |a Multimedia Design Studio |b Bachelor in Graphic Design (Honors) |5 Faculty of Art and Design |
650 | # | 0 | |a Strategic planning |
700 | 1 | # | |a McNamara, Gerry |e author |
700 | 1 | # | |a Eisner, Alan B. |e author |
700 | 1 | # | |a Lee, Seung- Hyun (Sean) |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=935812 |
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