Analytics in a Big Data World The Essential Guide to Data Science and its Applications

Analytics in a Big Data World The Essential Guide to Data Science and its Applications

The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reve...

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Bibliographic Details
Main Author: Baesens, Bart (Author)
Format: Manuscript Book
Language:English
Published: Hoboken John Wiley & Sons Inc 2014
Series:Wiley and SAS Business Series.
Subjects:
Big data
Statistical methods > Management
Data processing > Management
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