Marketing

The author of this test bank have made no attempt to determine the difficulty level of each individual question because they believe that the difficulty level is directly related to the type and length of coverage the concept or term receives in classroom lecture.

Saved in:
Bibliographic Details
Main Authors: Lamb, Charles W. (Author), Hair, Joseph F. (Author), McDaniel, Carl D (Author)
Format: Book
Language:English
Published: Cincinnati, Ohio South-Western College Publishing, 2002
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000#i 4501
001 wils-933109
005 201892317932
008 181023t2002 -US ### ##000 ##ENG#D
020 # # |a 0324068700  |q paperback 
040 # # |a UiTM  |b eng  |e rda 
041 0 # |a eng 
090 0 0 |a HF5415  |b .L36 2002 
100 1 # |a Lamb, Charles W.  |e author 
245 0 0 |a Marketing  |c Charles W. Lamb, Joseph F. Hair, Carl mcDaniel, Prepared by Betty M. and Thomas K. Pritchett 
264 # 1 |a Cincinnati, Ohio  |b South-Western College Publishing,  |c 2002 
264 # 4 |c ©2002 
300 # # |a vi, 638 pages  |c 28 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
520 # # |a The author of this test bank have made no attempt to determine the difficulty level of each individual question because they believe that the difficulty level is directly related to the type and length of coverage the concept or term receives in classroom lecture. 
650 # # |a Marketing 
700 1 # |a Hair, Joseph F.  |e author 
700 1 # |a McDaniel, Carl D  |e author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=933109