Designing for service Key Issues and New Directions /
Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between service provider and customers. It is now a growing field of both practice and academic research. Designing...
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| Other Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
London
Bloomsbury Academic
2017
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Service marketing