Profit- Driven Business Analytics A Practitioner's Guide to Transforming Big Data into Added Value
Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this book acts as a development manual for practitioners seeking to conceive,...
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Main Authors: | Verbeke, Wouter 1983- (Author), Baesens, Bart (Author), Bravo, Cristián 1983- (Author) |
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Format: | Book |
Language: | English |
Published: |
Hoboken, New Jersey
WILEY
2018
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Series: | Wiley and SAS business series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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