Profit- Driven Business Analytics A Practitioner's Guide to Transforming Big Data into Added Value

Profit- Driven Business Analytics A Practitioner's Guide to Transforming Big Data into Added Value

Profit-Driven Business Analytics provides actionable guidance on optimizing the use of data to add value and drive better business. Combining theoretical and technical insights into daily operations and long-term strategy, this book acts as a development manual for practitioners seeking to conceive,...

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Bibliographic Details
Main Authors: Verbeke, Wouter 1983- (Author), Baesens, Bart (Author), Bravo, Cristián 1983- (Author)
Format: Book
Language:English
Published: Hoboken, New Jersey WILEY 2018
Series:Wiley and SAS business series
Subjects:
Management > Statistical methods
Management > Data processing
Big data
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