Retail marketing

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Bibliographic Details
Main Author:	Lusch, Robert F
Other Authors:	Dunne, Patrick M, Gebhardt, Randall 1960-, Lusch, Robert F.
Format:	Book
Published:	Cincinnati, Ohio College Division, South-Western Pub. Co. 1993
Edition:	2nd ed
Subjects:	Marketing Retail trade > Management
Online Access:	Click Here to View Status and Holdings.
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