THE RELATIONSHIP BETWEEN CONSUMER BEHAVIOR AND FOOD LABELLING EFFECTIVENESS MODERATING EFFECT OF CONSUMER MOTIVATION

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Bibliographic Details
Main Author:	Maznah Wan Omar (Author)
Format:	Unknown
Published:	SHAH ALAM, SELANGOR UNIVERSITI TEKNOLOGI MARA. RESEARCH MANAGEMENT INSTITUTE (RMI) 2011
Online Access:	Click Here to View Status and Holdings.
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