GLOBAL MARKETING
Familiarizes Readers with Global Marketing and the Global Business Environment Marking the 20th anniversary of this series of textbooks, this Ninth Edition of Global Marketing builds on the tradition and successes of previous editions. Its environmental and strategic approach outlines the major dime...
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| Format: | Book |
| Language: | English |
| Published: |
Boston
PEARSON
2017
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| Edition: | NINTH EDITION |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Global marketing