Global Business Strategy Multinational Corporations Venturing into Emerging Markets

This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and us...

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Bibliographic Details
Main Author: Motohashi, Kazuyuki (Author)
Format: Manuscript Book
Language:English
Published: Tokyo Springer Open 2015
Series:Springer texts in business and economics
Subjects:
Online Access:Click Here to View Status and Holdings.
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