DISCOURSE STRATEGIES AND LINGUISTIC FEATURES OF LIFE INSURANCE SALES MEETINGS

DISCOURSE STRATEGIES AND LINGUISTIC FEATURES OF LIFE INSURANCE SALES MEETINGS

Based on 10 authentic audio-recorded data, the study aims to explore the dynamics of the insurance sales agent-client interactions in transformational China's rural areas from the perspective of topic management. The analysis of the interactions aims to understand the interactants' roles i...

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Bibliographic Details
Main Author: Wan Irham Ishak (Author)
Format: Thesis Book
Language:English
Published: Serdang, Selangor Universiti Putra Malaysia. Faculty of Modern Language and Communication 2017
Subjects:
Life insurance
Life insurance > Marketing
Life insurance agents
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