DIGITAL MARKETING STRATEGY An integrated approach to online marketing

DIGITAL MARKETING STRATEGY An integrated approach to online marketing

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Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns to wider business objectives with this bestseller, including updates on mobile, automation, AI and new data protection laws

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Bibliographic Details
Main Author: Kingsnorth, Simon (Author)
Format: Book
Language:English
Published: London KoganPage Ltd 2019
Edition:2nd Edition
Subjects:
Electronic commerce > Management
Internet marketing
Strategic planning
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