THE FOUNDER'S MENTALITY HOW TO OVERCOME THE PREDICTABLE CRISES OF GROWTH
Why is profitable growth so hard to achieve and sustain? Most executives manage their companies as if the solution to that problem lies in the external environment-find an attractive market, formulate the right strategy, win new customers. But when Bain & Company's Chris Zook and James Alle...
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| Main Authors: | , |
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| Format: | Manuscript Book |
| Language: | English |
| Published: |
Boston, Massachusetts
Harvard Business Review Press
2016
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Beyond the core expand your market without abandoning your roots