Creative Change WHY WE RESIST IT... HOW WE CAN EMBRACE IT
Business leaders say they want creativity and need real innovation in order to thrive. But according to startling research from management professor Jennifer Mueller, these same leaders chronically reject creative solutions, even as they profess commitment to innovation. Mueller's research...
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| Format: | Book |
| Language: | English |
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Boston
Houghton Mifflin Harcourt
2017
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| Online Access: | Click Here to View Status and Holdings. |
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Business creativity a guide for managers
