Advertising worldwide concepts, theories, and practice of international, multinational, and global advertising

Saved in:

Bibliographic Details
Main Author:	Mooij, Marieke K. de 1943-
Other Authors:	Keegan, Warren J
Format:	Book
Published:	New York Prentice Hall 1991
Subjects:	Advertising media planning Advertising
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

Internet