NEW MARKETING IMPERATIVES INNOVATIVE STRATEGIES FOR TODAY'S MARKETING CHALLENGES

NEW MARKETING IMPERATIVES INNOVATIVE STRATEGIES FOR TODAY'S MARKETING CHALLENGES

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Bibliographic Details
Main Author: Yovovich, Bozidar (Author)
Format: Manuscript Book
Language:English
Published: Englewood Cliffs, NJ PRENTICE HALL INC 1995
Subjects:
Industrial marketing > Management
Total Quality Management
Export marketing > Management‎
Online Access:Click Here to View Status and Holdings.
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