The practice of marketing management analysis, planning, and implementation
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| Main Author: | |
|---|---|
| Format: | Unknown |
| Published: |
New York New York Toronto
Collier Macmillan Canada Macmillan Maxwell Macmillan International
1991
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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The practice of marketing management analysis, planning, and implementation
The Marketing Plan
MARKETING MANAGEMENT Analysis, planning, and control
