Strategic Management for Tourism, Hospitality and Events
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host...
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| Format: | Book |
| Language: | English |
| Published: |
Abingdon, Oxon
Routledge
2015
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| Edition: | Second edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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The Globalization of Tourism and Hospitality A Strategic Perspective