Strategic Management for Tourism, Hospitality and Events

Strategic Management for Tourism, Hospitality and Events

Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host...

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Bibliographic Details
Main Author: Evans, Nigel (Author)
Format: Manuscript Book
Language:English
Published: Abingdon, Oxon Routledge 2015
Edition:Second edition
Subjects:
Strategic Planning
Hospitality Industry > Management
Tourism > Management
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