Strategic planning, marketing & public relations, and fund-raising in higher education perspectives, readings, and annotated bibliography

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Bibliographic Details
Main Author:	Ryans, Cynthia C. 1933-
Other Authors:	Shanklin, William L
Format:	Book
Published:	Metuchen, N.J. Scarecrow Press 1986
Subjects:	Universities and colleges > Planning > Business management > United States College students > Recruiting > United States Public relations > Universities and colleges > United States Educational fund raising > United States Strategic planning > United States
Online Access:	Click Here to View Status and Holdings.
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