UNDERSTANDING COMMUNICATION RESEARCH METHODS: A Theoretical and Practical Approach
Comprehensive, innovative, and focused on the undergraduate student, this textbook prepares students to read and conduct research. Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, the book offers students practical reasons why they should care about rese...
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| Format: | Book |
| Language: | English |
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New York
Taylor
2015
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| Online Access: | Click Here to View Status and Holdings. |
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Mass communications research methods a step-by-step approach