IDENTIFYING PREFERRED MEDIUM USED IN DELIVERING EFFECTIVE MALAYSIAN ANIMATED PUBLIC SERVICE ANNOUNCEMENTS (PSAs) AMONG STUDENTS

IDENTIFYING PREFERRED MEDIUM USED IN DELIVERING EFFECTIVE MALAYSIAN ANIMATED PUBLIC SERVICE ANNOUNCEMENTS (PSAs) AMONG STUDENTS

Animation is simulationof movement created by displyaing a series pictures or frames (i.e cartoons) based on reality or fantasy which give impact to people's mind in terms of intellectuality, moral, and attitude. Public Service Announcements (PSAs) are designed to raise awareness, to change att...

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Bibliographic Details
Main Authors: Dzaa Imma Abd Latiff (Author), Mohd Anwar Fahmi Haridas Abdullah (Author), Noor Ashmalia Mohd Asyraff (Author)
Format: Thesis Book
Language:English
Subjects:
Adult education
Advertising, Public service
Online Access:Click Here to View Status and Holdings.
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040 # # |a UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a GV777.55  |b .D56 2011 
100 0 # |a Dzaa Imma Abd Latiff  |e author 
245 1 0 |a IDENTIFYING PREFERRED MEDIUM USED IN DELIVERING EFFECTIVE MALAYSIAN ANIMATED PUBLIC SERVICE ANNOUNCEMENTS (PSAs) AMONG STUDENTS  |c DZAA IMMA ABD LATIFF, MOHD ANWAR FAHMI HARIDAS ABDULLAH, NOOR ASHMALIA MOHD ASYRAFF 
264 # 0 |a Shah Alam, Selangor  |b Universiti Teknologi MARA  |c 2011 
300 # # |a viii, 37 pages  |b illustrations  |c 30 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
500 # # |a UiTM Digitization 
502 # # |a Research Report - Universiti Teknologi MARA. Research Management Institute, 2011 
504 # # |a Includes bibliographical references (pages 36-37) 
520 # # |a Animation is simulationof movement created by displyaing a series pictures or frames (i.e cartoons) based on reality or fantasy which give impact to people's mind in terms of intellectuality, moral, and attitude. Public Service Announcements (PSAs) are designed to raise awareness, to change attitudes or to change ingrained behaviors. 
650 # 0 |a Adult education 
650 # 0 |a Advertising, Public service 
700 0 # |a Mohd Anwar Fahmi Haridas Abdullah  |e author 
700 0 # |a Noor Ashmalia Mohd Asyraff  |e author 
710 2 # |a Research Management Institute  |e issuing body 
710 2 # |a Institut Pengurusan Penyelidikan  |e issuing body 
710 2 # |a Faculty Of Communication And Media Studies  |e issuing body 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=563479 
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