The big data-driven business how to use big data to win customers, beat competitors, and boost profits

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Bibliographic Details
Main Author:	Glass, Russell 1976-
Other Authors:	Callahan, Sean
Format:	Book
Published:	Hoboken, New Jersey Wiley 2015
Subjects:	Internet marketing Business communication Online social networks Consumer behavior
Online Access:	Click Here to View Status and Holdings.
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