Blue ocean strategy how to create uncontested market space and make the competition irrelevant
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Boston, Mass.
Harvard Business School Press
2005
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xv, 240 pages illustrations 25 cm |
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| Bibliography: | Includes bibliographical references (p. [223]-229) and index |
| ISBN: | 9781591396192 (hardcover : alk. paper) 1591396190 (hardcover : alk. paper) |
Blue Ocean Strategy How to Create Uncontested Market Space and Make the Competition Irrelevant