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Bibliographic Details
Other Authors:	Voon, Boo Ho, Nagarajah Lee
Format:	Unknown
Language:	English
Published:	Shah Alam, Selangor UiTM Press, UiTM 2012
Subjects:	Marketing research > Case studies Marketing research > Case studies > Methodology Marketing research > Methodology
Online Access:	Click Here to View Status and Holdings.
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