Concepts in Strategic Management and Business Policy GLOBALIZATION, INNOVATION AND SUSTAINABILITY

Concepts in Strategic Management and Business Policy GLOBALIZATION, INNOVATION AND SUSTAINABILITY

For Strategic Management and Business Policy courses. Class-tested approach to Strategy with new focus on environmental sustainability. Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing...

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Bibliographic Details
Main Authors: Wheelen, Thomas L. (Author), Hunger, J. David 1941- (Author), Hoffman, Alan N. (Author), Bamford, Charles E. (Author)
Format: Manuscript Book
Language:English
Published: Boston Pearson 2015
Edition:FOURTEENTH EDITION
Subjects:
Strategic planning
Strategic planning > Case studies
Sustainability
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