Consumer behaviour applications in marketing

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Bibliographic Details
Main Author:	East, Robert 1940-
Other Authors:	Vanhuele, Marc, Wright, Malcolm 1963-
Format:	Book
Published:	London SAGE Publications Ltd 2013
Edition:	2nd ed
Subjects:	Consumer behavior > Social aspect Consumer behavior > Psychological aspect Consumer behavior > Social aspects
Online Access:	Click Here to View Status and Holdings.
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