Customer Service for Hospitality and Tourism

Customer Service for Hospitality and Tourism

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Provides the whys and how's of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioral consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, C...

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Bibliographic Details
Main Authors: Hudson, Simon (Author), Hudson, Louise (Author)
Format: Book
Language:English
Published: Oxford Goodfellow Publishers Limited 2013
Subjects:
Hospitality industry > Customer service
Tourism > Customer service
Customer services > Management
Online Access:Click Here to View Status and Holdings.
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Description
Summary:Provides the whys and how's of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioral consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more.
Physical Description:viii, 304 pages illustrations 25 cm
Bibliography:Includes bibliographical references and index.
ISBN:9781908999344
1908999349

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