PRINSIP ASAS PENYELIDIKAN PEMASARAN

The aim of this book is to reveal to students some of the functions of marketing research and techniques used in solving problems related to the field of marketing . Although the principles of marketing research can be considered universal but this book focuses more on examples in the context of mar...

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Bibliographic Details
Main Author: Baharudin Ismail (Author)
Format: Book
Language:Malay
Published: Shah Alam Biroteks ITM 1988
Subjects:
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