Essentials of Marketing

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Bibliographic Details
Main Authors:	Lamb, Charles W. (Author), Hair, Joseph F. (Author), McDaniel, Carl D. (Author)
Format:	Book
Language:	English
Published:	Australia South-Western Cengage Learning 2012
Edition:	7th ed
Subjects:	Marketing Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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