Case studies in Japanese management

Case studies in Japanese management

Provides an opportunity for corporate strategy analysis within a Japanese context. This textbook regroups case studies to decorticate key concepts in Japanese management. It also includes over 11 cases that depict issues in entering the Japanese market, strategic issues when managing in Japan, marke...

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Bibliographic Details
Other Authors: Haghirian, Parissa 1970- (Editor), Gagnon, Philippe 1969- (Editor)
Format: Book
Language:English
Published: Singapore World Scientific 2011
Subjects:
Management > Case studies > Japan
Marketing > Case studies > Japan
Industrial management > Case studies > Japan
Corporations, Japanese > Case studies > Management
Corporations, Foreign > Case studies > Management > Japan
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