Strategic Management Concepts and Cases A Competitive Advantage Approach

• Main Author: David, Fred R. (Author)
• Format: Book
• Language: English
• Published: Boston Pearson 2013
• Edition: Fourteenth Edition
• Subjects: Strategic planning > Case studies
• Online Access: Click Here to View Status and Holdings.
• Item Description: Previously published under title: Strategic management
• Physical Description: xxx, 271 pages some colour illustrations 29 cm
• Bibliography: Includes bibliographical references and indexes
• ISBN: 0132664232; 9780132664233

Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases. The fourteenth edition explores the current global recession and shows how it has affected the business environment, providing readers with up-to-date coverage in every chapter.