This is PR THE REALITIES OF PUBLIC RELATIONS

This is PR THE REALITIES OF PUBLIC RELATIONS

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Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, Eleventh Edition, covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology,...

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Bibliographic Details
Main Authors: Newsom, Doug (Author), Turk, Judy VanSlyke (Author), Kruckeberg, Dean (Author)
Format: Book
Language:English
Published: Boston, MA WADSWORTH CENGAGE LEARNING 2013
Edition:Eleventh Edition
Series:Wadsworth series in mass communication and journalism
Subjects:
Public relations
Communication in marketing
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