The marketing century how marketing drives business and shapes society : The Chartered Institute of Marketing
Saved in:
Other Authors: | |
---|---|
Format: | Book |
Language: | English |
Published: |
Chichester
Wiley
2011
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000nam a2200000#i 4501 | ||
---|---|---|---|
001 | wils-470967 | ||
005 | 20215251333 | ||
008 | t2011 a 001 eng D | ||
020 | # | # | |a 9780470660157 |q hardback |
020 | # | # | |a 0470660155 |q hardback |
040 | # | # | |a DLC |d UiTM |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415 |b .M2974 2011 |
245 | 0 | 4 | |a The marketing century |b how marketing drives business and shapes society : The Chartered Institute of Marketing |c edited by Jeremy Kourdi |
264 | # | 1 | |a Chichester |b Wiley |c 2011 |
264 | # | 4 | |c ©2011 |
300 | # | # | |a 272 pages |b illustrations |c 23 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
610 | 2 | 0 | |a Chartered Institute of Marketing |x History |
650 | # | 0 | |a Marketing |x History |
700 | 1 | # | |a Kourdi, Jeremy |e editor |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=470967 |
964 | # | # | |c BOK |d BM |
998 | # | # | |a 00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |