The marketing century how marketing drives business and shapes society : The Chartered Institute of Marketing

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Bibliographic Details
Other Authors: Kourdi, Jeremy (Editor)
Format: Book
Language:English
Published: Chichester Wiley 2011
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 0 4 |a The marketing century  |b how marketing drives business and shapes society : The Chartered Institute of Marketing  |c edited by Jeremy Kourdi 
264 # 1 |a Chichester  |b Wiley  |c 2011 
264 # 4 |c ©2011 
300 # # |a 272 pages  |b illustrations  |c 23 cm 
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504 # # |a Includes bibliographical references and index 
610 2 0 |a Chartered Institute of Marketing  |x History 
650 # 0 |a Marketing  |x History 
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