The psychology of entertainment media blurring the lines between entertainment and persuasion

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Bibliographic Details
Other Authors:	Shrum, L. J.
Format:	Book
Published:	New York Routledge 2012
Edition:	2nd ed
Subjects:	Subliminal advertising Advertising > Psychological aspects Mass media > Psychological aspects Persuasion (Psychology) > Psychological aspects Manipulative behavior
Online Access:	Click Here to View Status and Holdings.
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