The handbook of online and social media research tools and techniques for market researchers

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Bibliographic Details
Main Author: Poynter, Ray
Format: Book
Published: Chichester, West Sussex, UK Wiley 2010
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Online Access:Click Here to View Status and Holdings.
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100 1 # |a Poynter, Ray 
245 1 4 |a The handbook of online and social media research  |b tools and techniques for market researchers  |c Ray Poynter 
260 # # |a Chichester, West Sussex, UK  |b Wiley  |c 2010 
300 # # |a xix, 441 p.  |c 26 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Marketing research 
650 # 0 |a Social media 
650 # 0 |a Internet searching 
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