In-film advertising brand positioning strategy
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| Format: | Unknown |
| Published: |
Hyderabad, India
ICFAI University Press
2006
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| Series: | ICFAI books
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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FCB-Ulka brand building advertising concepts and cases
Advertising media planning a brand management approach
UNDERSTANDING BRANDS by 10 people who do
