MANAGING QUALITY SERVICE IN HOSPITALITY how organizations achieve excellence in the guest experience

MANAGING QUALITY SERVICE IN HOSPITALITY: HOW ORGANIZATIONS ACHIEVE EXCELLENCE IN THE GUEST EXPERIENCE, 1st edition teaches the concept of treating customers as guests and creating a "WOW" experience for them. Many other texts in this subject area skip over guest-focused service strategy in...

Full description

Saved in:
Bibliographic Details
Main Author: Ford, Robert C. (Author)
Other Authors: Heaton, Cherrill P, Sturman, Michael C. Michael Craig
Format: Book
Language:English
Published: Clifton Park, NY Delmar/Cengage Learning 2012
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!