Marketing the sports organisation building networks and relationships

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Bibliographic Details
Main Author:	Ferrand, Alain 1952- (Author)
Other Authors:	McCarthy, Scott 1958-
Format:	Book
Language:	English
Published:	New York Routledge 2009
Subjects:	Sports > Marketing > Societies, etc. Sports administration Relationship marketing
Online Access:	Click Here to View Status and Holdings.
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100	1	#	\|a Ferrand, Alain \|d 1952- \|e author
245	1	0	\|a Marketing the sports organisation \|b building networks and relationships \|c Alain Ferrand, Scott McCarthy
264	#	1	\|a New York \|b Routledge \|c 2009
264	#	4	\|c ©2009
300	#	#	\|a xx, 297 pages \|b illustrations \|c 25 cm.
336	#	#	\|a text \|2 rdacontent
337	#	#	\|a unmediated \|2 rdamedia
338	#	#	\|a volume \|2 rdacarrier
504	#	#	\|a Includes bibliographical references (p. [281]-286) and index
650	#	0	\|a Sports \|x Marketing \|x Societies, etc.
650	#	0	\|a Sports administration
650	#	0	\|a Relationship marketing
700	1	#	\|a McCarthy, Scott \|d 1958-
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