Scoring points how Tesco continues to win customer loyalty

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Bibliographic Details
Main Author: Humby, Clive
Other Authors: Hunt, Terry 1955-, Phillips, Tim 1967-
Format: Book
Published: London Kogan Page 2007
Edition:2nd ed
Series:Market research in practice series
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Scoring points  |b how Tesco continues to win customer loyalty  |c Clive Humby, Terry Hunt and Tim Phillips 
250 # # |a 2nd ed 
260 # # |a London  |b Kogan Page  |c 2007 
300 # # |a x, 294 p., [8] p. of plates  |b col. ill.  |c 24 cm 
490 1 # |a Market research in practice series 
500 # # |a Includes index 
500 # # |a Rev. ed. of: Scoring points / Clive Humby and Terry Hunt, with Tim Phillips. 2004 
650 # 0 |a Customer loyalty programs  |v Case studies 
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700 # # |a Phillips, Tim  |d 1967- 
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