Routledge Handbook of Public Diplomacy

Routledge Handbook of Public Diplomacy

The latest research in public relations, credibility, soft power, advertising, and marketing is included and institutional processes and players are identified and analyzed.

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Bibliographic Details
Corporate Author: Annenberg School of Communications (University of Southern California) Center on Public Diplomacy
Other Authors: Snow, Nancy (Editor), Taylor, Philip M. (Editor)
Format: Book
Published: London New York Routledge An Imprint Of The Taylor Francis Group 2009
Series:Routledge International Handbooks
Subjects:
International relations > Handbooks, manuals, etc.
Diplomacy > Handbooks, manuals, etc.
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